PRIVACY STATEMENT

dogpeople, inc. (referred to as "dogpeople," "we," "us," or "our" herein) recognizes the importance of protecting the privacy of personal information collected from users of our Web site. This Privacy Statement discloses how we collect, use, and share information gathered about users when they visit our Web site. By accessing our Web site, you are assenting to the terms of this Privacy Statement and the terms of the user agreement, including without limitation, the limitation of liability provisions. A COPY OF THE PRIVACY POLICY MAY BE DOWNLOADED, STORED OR PRINTED.

INFORMATION COLLECTION AND USE

dogpeople collects personally identifiable information, such as name, address, and email address from numerous areas on our Web site. Below we describe the major areas on our Web site from which we collect personal information. We collect personal information in order to respond and fulfill your requests for our products and to better meet customer needs. Currently, we do not sell, share, or rent personal information collected from our users to third parties in ways different from what is disclosed in this Privacy Statement. However, we reserve our right to do so in the future. In addition, we may share your personal information with business partners that we have contracted with to help process orders and deliver products and services that you have requested.

Contests and Promotions:

When entering a contest or other promotional feature, dogpeople may ask for the user's contact information (such as name, address and email address) and demographic information (such as zip code). The contact information will be used so we are able to administer the contest and promotions and to notify winners. The demographic information will be used for purposes of monitoring or improving the Web site. Participation in these contests and promotions is completely voluntary.

Newsletters:

If a user wishes to subscribe to our newsletter, we ask for contact information, such as name and email address. Users who no longer wish to receive our newsletter may indicate their preference by replying "unsubscribe" in the subject line and sending it back to us. Or, a user may ask to be removed from the newsletter mailing list by emailing us directly at newsletter@dogpeopleinc.com.

UPDATING YOUR PERSONAL INFORMATION

If you would like to update your personal information, please send an email to info@dogpeopleinc.com with your new information and a brief explanation of what information you would like to have updated. Alternatively, you may send a fax to PRIVACY OFFICER at 888-989-7878 with the information you would like changed. Please describe your changes clearly and allow five business days to process your request.

COOKIES

A "cookie" is a small file stored on your computer by a Web site that gives users a numeric user identification and stores certain information about the user's activity on the Web site. We use cookies to let us know that the user is a prior customer and to provide certain features such as storage of the user's password or user name. Most Web browsers automatically accept cookies, but most allow you to instruct your browser to prevent the use of cookies. However, if you disable this feature, certain aspects of our Web site, such as the shopping cart, will not function properly.

INTERNET PROTOCOL (IP) ADDRESSES

dogpeople uses IP addresses to analyze trends, administer the Web site, and gather broad demographic information for aggregate use. We do not link IP addresses to personally identifiable information.

LINKS

This Web site contains links to other sites. Please be aware that we are not responsible for the privacy practices of other Web sites that you may link to from the dogpeopleinc.com Web site. We ask our users to be aware that when they enter other Web sites they will be subject to privacy practices that may differ from ours. We encourage you to read the privacy statement of each Web site that you link to and that collects personally identifiable information. This Privacy Statement applies solely to information collected on the dogpeopleinc.com Web site.

CONSENT AND NOTIFICATION OF CHANGES

By using our Web site, you consent to the collection and use of personal information as described above by dogpeople. If we decide to change our Privacy Statement, we will post these changes so our users are always aware of what information we collect, how we use it and under what circumstances we disclose it. We encourage you to check this page from time to time because your continued use of this Web site following any changes to the Privacy Policy will be deemed to constitute your acceptance of such changes.

FEEDBACK

dogpeople welcomes your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to this, or any other issue to info@dogpeopleinc.com.